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Global Interdependence Initiative
CONTINUOUS PROGRESS Better Advocacy Through Evaluation
Welcome to Continuous Progress, your online guide to more effective domestic policy advocacy and evaluation. Continuous Progress provides you with a step-by-step roadmap for planning your advocacy programs and conducting evaluations before, during and after your campaign. Whether you are an advocate just setting your goals or a grantmaker knee-deep in execution, use this practical tool to ensure you are making the most of your efforts. Look for tips, tools and resources to expand your expertise.
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Framing the Tobacco Fight:
Smart Organizing in Action

Joining forces with anti-smoking organizations around the world, US advocates like the Campaign for Tobacco Free Kids and the American Lung Association worked for ratification of the first legally binding global health treaty, an accord on tobacco control that is now in effect despite fierce opposition from tobacco companies and marketers.
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evaluation basics guide for advocates guide for grantmakers
How can evaluation work for your organization? Find out why evaluation is critical for helping you shape current and future advocacy initiatives.
Go to Evaluation Basics »		 Wondering how to know if your advocacy is making a difference? Thinking about the pros and cons of expanding your coalition? Wishing your funder understood your strategy? This guide will help you stay on course.
Go to Guide for
Advocates »		 Have you established your benchmarks and indicators? Are you getting the most from your communication with grantees? Find out how to make the most of your investments with this must-read guide for grantmakers.
Go to Guide for
Grantmakers »

Site Features

Your Toolkit

Each guide is designed to be your personal companion for achieving Continuous Progress. Check out the sidebars in each section for easy-to-use tools on a range of tasks, from creating benchmarks to developing a theory of change. You can capture these in your Toolkit, and print or send the items to others.

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Glossary

Mouse over the pink links to obtain short-and-sweet definitions of key concepts and terms used throughout the guides.

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Resources & More

Throughout each guide, we highlight examples of recent advocacy campaigns and cite resources from the growing body of research on advocacy evaluation. Don’t forget to check these out for a little inspiration.

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